These are the 18 best beauty products of 2024, according to RUSSH

2024 came with a lot of great beauty products. I love testing things, it's one of the most exciting facets of being a beauty editor. The innovations are endless, and there's countless founders who inspire me with their dedication to making sure people have the tools to feel like the best versions of themselves.

With that being said, there's a lot out there — even I get overwhelmed. But it's almost December, and now feels like the right time to compile my edit of 2024's best beauty products. Most of them are new launches, but there's a few products that are just new to me. 

Tronque is a beautiful brand from New Zealand, founded by Tanne Snowden, who wanted a clean set of body products to use while she was dealing with endometriosis. The ingredients in this butter are beautiful — there's ceramides, niacinamide, glycerin and mamaku, a fern traditionally used in Māori medicine. It's creamy and plush but quickly absorbed for soft, glowing skin. I just finished my second tub.